What Watch was Rihanna Wearing at Super Bowl LVII in 2023?

Rihanna just finished her performance at the Kansas City Chiefs and Philadelphia Eagles at Super Bowl LVII. Her red and white aesthetic was reminiscent of the Grammy’s performance by Sam Smith. Rihanna dazzled in a red outfit swamped by a sea of white. But what was on her wrist? A diamond studded watch that we had to figure out.

What watch was Rihanna wearing at Super Bowl LVII? In our pretty quick, but also efficient research, it appears to be a Jacob & Co. Brilliant Skeleton Northern Lights Red. Based on the clasp and the diamonds on the side of the case and crown, we’re fairly confident naming the model as the the Jacob & Co. Northern Lights Red.

The watch is super limited with only 101 pieces being produced. It’s only logical that it would end up on the wrist of a super celebrity like Rihanna. And with the red aesthetic with sparkling white offset for the performance, it only makes sense. Bad girl RiR is pretty typically a Cartier fan, but it looks like she branches out for Super Bowl LVII.

It’s hard to base the retail price of this watch at any particular price point, but we are pretty consistently finding the watch at around $100,000 USD.